A SIX GENERATIONS FAMILY AFFAIR



1835

1625
Hans Rozendaal is the first known silver smith in the family.

1720
Jan Rozendaal, a goldsmith, moves from Amsterdam to Hoorn, the jewellery center of Holland.

1835
Jan Rozendaal starts the Brothers Rozendaal company in Hoorn.

Jan Rozendaal (on the right) with the highly professional goldsmith in 1835.

Here the most beautiful pieces were made in gold with rose cut diamonds.

1884
Johan Rozendaal started his own company and became a competitor of the rest of the family.

In six generations none of the Rozendaal's was a goldsmith, but they made beautiful designs.

Necklace
According to Sotheby's made in 1760, but in fact made in 1950.

1980
Rien Rozendaal, the 6th generation, starts the brand LeChic.
His style is new, his jewellery two tones gold.
He once is called "founder of the Dutch style"

2004
Because of the success, the company was sold to an investment group.

2010
Start of the new brand by Rien Rozendaal and Michele Nijs.